Miller Mobile – You’re doing it wrong!

I couldn’t resist this one. SMS has been in play for years now, and yet still overpaid agencies can’t get it right. Please see exhibit A below:

Now, let’s take a look at this. This is obviously a coaster, likely being used in a bar or club to promote Miller’s “Win Epic Prizes” campaign. At a glance we can tell legal got their grubby hands on even the tagline…’epic’ has an asterisk which makes me question the epic-ness of the prizes. I digress.

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Fridays: You’re Doing It Wrong

This is my first post in what I hope will be a series of blogs categorized as “You’re Doing It Wrong”. Im going to attempt to find epic fails in the technology and mobile space. And trust me, there are PLENTY of them!

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